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    <title>Values on Kind of Idea</title>
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    <description>Recent content in Values on Kind of Idea</description>
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      <title>Mission and Values: Jack Welch&#39;s View on Building Winning Companies</title>
      <link>https://kindofidea.com/mission-and-values-jack-welch-view-on-building-winning-companies/</link>
      <pubDate>Wed, 28 Oct 2026 16:57:05 -0300</pubDate>
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      <description>&lt;p&gt;When it comes to mission and values, many companies still fall into the trap of creating beautiful phrases that end up forgotten on the wall or in some institutional document. In Winning, Jack Welch, former CEO of General Electric, proposes a much more practical vision. For him, mission and values do not exist to impress clients or investors. They should serve as real guides for decision making, helping people understand where the company is going and how they should act to get there.&lt;/p&gt;</description>
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